De Beers Wildflowers Collection

debeers wildflower smykker armbaand1 468x468 De Beers Wildflowers CollectionInspired by rare wildflowers only found in the South African wilderness, the iconic Wildflowers Collection encapsulates dancing flowers growing in nature.

The collection consists of necklaces, bracelets, pendants, earrings and rings all featuring the wildflower design.
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Posted in Jewelry
World’s most expensive pen goes on sale

aurora diamante 468x382 Worlds most expensive pen goes on sale

The world’s most expensive pen has finally gone on sale… for $1,470,000.

As we reported in February, the Aurora Diamante contains over 30 carats of De Beers diamonds on a solid platinum barrel.

It has a two-tone, rhodium-treated, 18KT solid gold nib and is personalized with a coat of arms, signature or portrait.
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Posted in Writing Instruments
De Beers woos safe-haven investors

de beers diamond 468x362 De Beers woos safe haven investors

De Beers has launched a global campaign to convince investors that diamonds are an alternative to gold as a safe-haven investment.

The move is a sign of the pressure on the world’s biggest diamond miner to find new markets following the collapse of traditional sales.

Stephen Lussier, De Beers’ executive director for corporate affairs, told the Financial Times the group had been approached in the past two months by “half-a- dozen” brokers linked to sovereign wealth funds and wealthy individuals.

de beers store 468x312 De Beers woos safe haven investors
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Posted in Jewelry
Gianni Versace Designed Tiara Goes For Auction

diademe 468x280 Gianni Versace Designed Tiara Goes For Auction

On March 23rd, online jewelry retailer Bidz.com will auction off a gold and diamond tiara designed by the late Gianni Versace to benefit the Aid for AIDS charity, with an opening bid of $699,000 US Dollars.

tiara 468x300 Gianni Versace Designed Tiara Goes For Auction

The one-of-a-kind tiara, which contains over 1,200 diamonds and is worth an estimated $3 million, has been worn by celebrities including Madonna, Amber Valletta and Donatella Versace.

The Versace Tiara, also known as the Tiara, won the prestigious De Beers Diamonds International Award in 1995.

versace tiara 467x287 Gianni Versace Designed Tiara Goes For Auction
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Posted in Auctions
A New World’s Most Expensive Pen

aurora diamante 468x382 A New Worlds Most Expensive Pen

The Aurora Diamante is the most expensive writing instrument till date. The pen features over 30 carats of  De Beers diamonds, and is available in solid platinum or white gold versions.

It has a two-tone, rhodium-treated, 18KT solid gold nib and is personalized with a coat of arms, signature or portrait.

Aurora Pens says it is the only over 30 carat pen in the world. Apparently, only a single piece will be available for sale per year for around one million euros ($1.3 million).

Posted in Writing Instruments
De Beers Amulets Collection

de beers amulets collection 468x234 De Beers Amulets Collection

DeBeers creates another legend to enhance the mystique of its diamonds, this one featuring benevolent spirits who lived in the stars—until the most mischevious of them played a prank that brought them all crashing to earth as diamonds.

The Amulets Collection draws its inspiration directly from De Beers’ native Africa. It highlights each spirit, from Gugu-Juju, spirit of the dance and the prankster mentioned previously, to Nema-Gala, the spirit of laughter.

A wide range of pendants are available each representing different purposes and are available from De Beers stores worldwide. Prices start from $6,000 - Via finejewelrynews.

Posted in Jewelry

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