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LVMH Strikes Landmark 10-Year Global Partnership with Formula 1

Oct 03, 2024 / F1

The deal brings brands like Louis Vuitton, Moƫt Hennessy, and TAG Heuer into the global motorsport arena, marking a new chapter for LVMH and Formula 1.


IWC Schaffhausen Accelerates Beyond Watchmaking with Formula One and Apple Original Films Collaboration

Aug 02, 2024 / F1

IWC Schaffhausenā€™s Pilotā€™s Watches make their cinematic debut as the official timepieces of the fictional APX GP team in Apple Original Films’ highly anticipated Formula One racing feature.


TAG Heuer Hosted A Celebration at the Monaco Grand Prix 2023

May 31, 2023 / F1

Double world champion Max Verstappen was gifted a custom TAG Heuer Monaco Chronograph Skeleton by FrƩdƩric Arnault.


Max Verstappen Wins the 80th Monaco Grand Prix

May 29, 2023 / F1

The double world champion powered through the rain and secured a victory for the Red Bulls.


The Party of All Parties: Amber Lounge, the Worldā€™s Most Luxurious F1 After-Party Returns

Sep 27, 2022 / Culture

Happening between 1 and 2 October, Singaporeā€™s nightlife revs back to life in an exclusive party along Fullerton Heritage precinct.


Back and Stronger: Formula One Going Ever Popular

Sep 26, 2022 / F1

The rejuvenation of F1 under a new leadership sets for a brighter future for the worldā€™s most watched motorsports race.


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