Properties / Interiors & Decor goes offline to unveil new furniture collection

Chic online retailer has launched its own-label range of furniture and home accessories.

May 31, 2014 | By AFPRelaxnews

Cup sofa by Fab com

Chic online retailer has launched its own-label range of furniture and home accessories, currently on display at the brand’s first physical pop-up showroom.

Unveiled during NYCxDesign, the Happy Modern collection comprises original pieces created by the brand’s in-house designers in three sub-collections.

“Sofas” features a range of customizable, contemporary seating options that can be adapted in terms of color and finish. The Nordic Collection comprises lighting and furniture inspired by Scandinavian design.

Made of solid beech and produced in Europe, the collection comes in a blonde wood and white finish, as well as a classic ebonized black finish.

The Nordic Collection by Fab com

Finally, the Joy Collection offers textiles, bed linen and bath linen with a focus on muted pastels and geometric motifs. Fabrics remain classic, including jute and wool.

The collection is currently on show at Fab’s first pop-up in SoHo, New York. The retail space will be open until June 30.

Pieces from the Sofas collection start at $799, while designs from the Nordic and Joy collections begin at $129.

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