The fashion designer Donna Karan is producing a short film, titled Four Play, about new Karan’s Eldridge bag, which is worn in four different ways.
Christina Ricci is the protagonist of the movie, which were directed by Sting’s son, Jake Sumner
“I didn’t want it to feel like advertising. I wanted it to feel like something that could be viewed in itself, but using the aesthetic of Donna Karan.
There’s a thin line between very unsubtle advertising and doing something that stands alone and has its integrity,” Jake Sumner said.