Style / Jewellery

Versace launching jewelry line

Versace has announced the launch of an Atelier jewelry collection this Sunday at the Italian brand’s Couture show in Paris.

Jun 28, 2012 | By AFPRelaxnews

Atelier Versace Jewellery

Versace will launch a new Atelier Jewelry collection on day one of Paris Haute Couture Fashion Week, with the label’s creative director Donatella Versace citing each piece a “work of art.”

The unveiling will take place July 1, when the Italian house makes its return to the couture catwalk with a runway presentation at the Ritz Paris.

The line, which comprises 16 designs of hand-sculpted rings mounted with precious stones such as diamonds, emeralds, sapphires and amethysts, will be custom-made and available for purchase by appointment only.

“As a designer and a collector of fine jewelry, I have always wanted to offer the same quality of craftsmanship in jewelry as we offer with the Atelier Versace fashion collection,” explained Donatella in a release.

Versace’s Fall/Winter couture show was already one of the most anticipated on this season’s lineup thanks to Donatella’s decision to return to the Ritz Paris — this was host to the late Gianni Versace‘s last collection in July 1997.

Fine jewels from esteemed houses such as Chanel, Dior and Van Cleef & Arpels will be presented during the dedicated Paris Haute Couture Fashion Week jewelry showcase day on July 5.

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