Hamilton aims to merge nostalgia for its American roots with the latest Swiss technology in the new Time Player watch.

Described as “latitude and longitude with attitude”, this hi-tech model is inspired by the geographic co-ordinates system based on lines of latitude and longitude.

The concept unites finger-operated timekeeping in four up-to-the-minute time zones with zany design belonging to the future, the company said.

Hamilton took inspiration from a design the company originally created for a clock in the Stanley Kubrick movie, ‘2001: Space Odyssey’

A totally flat 48mm by 42mm titanium case is split into nine squares, eight filled with movable counters and one left empty like a sliding puzzle.

Rolex is refining its classics for 2010. The new Explorer I for 2010 has been given a slightly wider new dial (39mm) and comes complete with polished numeral indexes, and a whole heap of luxurious refinement.

In the watchmaking world, the Oyster is iconic and mythical. Introduced in 1926, it is the first waterproof wristwatch.

First image of The Hourglass designed by Marc Newson for Ikepod. The “sand” is composed of carbon or nickel plated nanoballs.

Nicolas Sarkozy wears a Girard-Perregaux 1966 Annual Calendar and Equation of Time, Palladium case.

The Tribute model is a pocket-watch which can be transformed into a wristwatch in homage to Louis-Ulysse Chopard, who founded Chopard in 1860.

The Tribute is made of eighteen karat white gold with an alligator strap, only one hundred and fifty of the watches will be made to mark Chopard’s 150th birthday.

The Breitling for Bentley collection welcomes a new one-of-a-kind model, dedicated to the founder of the prestigious British car manufacturer.

Based on a late 19th century design from Breitling’s archives, the timepiece comprises almost 700 parts.

The 2010 vintage is a pocket-watch combining two of the most sophisticated complications in the horological repertoire.

A perpetual calendar (displaying the date, day, month, leap years and moon phases) that takes account of the quadrennial occurrence of February 29th…