Lanvin for Laduree

Luxury bakery brand Ladurée has tapped venerated Lanvin designer Alber Elbaz to art direct a special macaroon set.

Inside the box will be eight pink bubblegum macaroons – a brand new flavour which Lanvin created with the help of Ladureé’s head pastry chef Vincent Lemains.

As reported by WWD, the collectible boxes are covered with playful sketches of women and finished with a red grosgrain ribbon.

The delicacies will go on sale on Sept. 25 in France, in time for Paris Fashion Week. The U.K, U.S and Japan will follow on Sept. 28.

Elbaz joins a long list of designers who collaborated with the French house: Tsumori Chisato, Christian Louboutin, Matthew WilliamsonJohn Galliano, Marni, Christian Lacroix, Alexis Mabille, Sonia Rykiel and Chantal Thomass.

Lanvin Laduree macaroons