Burberry Celebrates 10 Million Facebook Fans

Burberry Body Facebook 468x468 Burberry Celebrates 10 Million Facebook Fans

Burberry reached 10 million Facebook fans Dec. 24 and celebrated with the creation of three unique images designed by chief creative officer Christopher Bailey.

“Thank you so much for all your incredible support, ” the designer says in one message, which sees rows of Burberry Body bottles formed in the shape of a 10.
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Burberry reaches 3 million Facebook Fans

facebook burberry 468x347 Burberry reaches 3 million Facebook Fans

Burberry just reached 3 million Facebook fans (3,157,000 at current count) – the highest number of fans for any luxury fashion brand.

It took one year for the company to reach one million fans, six months to reach two million fans and just one month to reach three million.

To celebrate the moment and to thank Burberry’s Facebook fans, Christopher Bailey has created a special artwork.
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Burberry reaches two million fans on Facebook

burberry facebook fan page 468x283 Burberry reaches two million fans on Facebook

Burberry crossed a social media threshold this week: earning two million fans on Facebook.

The British company has invested heavily in its online platforms and digital marketing strategy and has quickly risen to become luxury’s digital darling.

Burberry regularly posts product announcements, photos, and even acoustic performances on the social networking site.
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Burberry launches interactive ad campaign

burberry fw201011 campaign 00 468x303 Burberry launches interactive ad campaign

Burberry has developed an interactive advertising campaign that allows users to select and control the view and perspective of the campaign, cast and products.

Users can find images and videos that can be clicked, rotated, paused and dragged 180°, showing off different angles of the collection with a 3D effect.

“We wanted to capture the energy of the [fashion] shows in the campaign,” said Burberry’s Chief Creative Officer Christopher Bailey.

burberry fw201011 campaign 01 468x303 Burberry launches interactive ad campaign
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Burberry 3D fashion show

burberry show 3d 468x468 Burberry 3D fashion show

London Fashion Week announced a digital schedule for fall winter 2010 and Burberry ups the ante with a 3D fashion show.

It’s the first time that a brand will broadcast live simultaneous events in 3D worldwide.

The actual Burberry womens wear show will take place at The Chelsea College of Art in London at 4PM on 23 February 2010, during London Fashion Week.
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Burberry Spring Summer 2010 Ad Campaign

burberry spring summer 2010 ad campaign 468x318 Burberry Spring Summer 2010 Ad Campaign

Harry Potter star Emma Watson is back as the face of Burberry Prorsum’s Spring/Summer 2010 advertising campaign

The energy of the images and the dynamic cast reflect the different attitudes and expressions of the Burberry guy and girl.

“We’ve worked again with Emma Watson who has a classic, effortless beauty and is incredibly talented” says Christopher Bailey, Burberry Chief Creative Officer.
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