by
admin in
Events on 30th December 2011 |
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Burberry reached 10 million Facebook fans Dec. 24 and celebrated with the creation of three unique images designed by chief creative officer Christopher Bailey.
“Thank you so much for all your incredible support, ” the designer says in one message, which sees rows of Burberry Body bottles formed in the shape of a 10.

by
Anakin in
Luxury Trends on 22nd November 2010 |
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Burberry just reached 3 million Facebook fans (3,157,000 at current count) – the highest number of fans for any luxury fashion brand.
It took one year for the company to reach one million fans, six months to reach two million fans and just one month to reach three million.
To celebrate the moment and to thank Burberry’s Facebook fans, Christopher Bailey has created a special artwork.

by
Anakin in
Luxury Trends on 25th October 2010 |
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Burberry crossed a social media threshold this week: earning two million fans on Facebook.
The British company has invested heavily in its online platforms and digital marketing strategy and has quickly risen to become luxury’s digital darling.
Burberry regularly posts product announcements, photos, and even acoustic performances on the social networking site.

by
Anakin in
Events on 25th June 2010 |
26 Comments »

Burberry has developed an interactive advertising campaign that allows users to select and control the view and perspective of the campaign, cast and products.
Users can find images and videos that can be clicked, rotated, paused and dragged 180°, showing off different angles of the collection with a 3D effect.
“We wanted to capture the energy of the [fashion] shows in the campaign,” said Burberry’s Chief Creative Officer Christopher Bailey.


by
Anakin in
Fashion on 9th February 2010 |
3 Comments »

London Fashion Week announced a digital schedule for fall winter 2010 and Burberry ups the ante with a 3D fashion show.
It’s the first time that a brand will broadcast live simultaneous events in 3D worldwide.
The actual Burberry womens wear show will take place at The Chelsea College of Art in London at 4PM on 23 February 2010, during London Fashion Week.

by
Anakin in
Fashion on 6th January 2010 |
1 Comment »

Harry Potter star Emma Watson is back as the face of Burberry Prorsum’s Spring/Summer 2010 advertising campaign
The energy of the images and the dynamic cast reflect the different attitudes and expressions of the Burberry guy and girl.
“We’ve worked again with Emma Watson who has a classic, effortless beauty and is incredibly talented” says Christopher Bailey, Burberry Chief Creative Officer.
