Gucci opens it 28th store in China on the 6 June 2009, to mark the occasion Frida Giannini has created a limited edition “Shanghai Dragon Bag”.
A version of the sort after Boston Bag in white with two red Dragons facing each other in a symmetrical fashion and the Gucci signature in the middle, underneath is a bright red column.
Inspiration for the design comes from ancient Chinese Symbolism including the use of prosperous red, a sign of good luck.
The concept for the bags moves on from previous personalised collections, which have worked successfully – Sloaney (London), Gucci NY (New York) and Gucci 50′s postcard (Rome), all were limited edition runs and sold out rather quickly.
200 limited edition Dragon bags have been produced and are only available to purchase at the Gucci store, Shanghai.
With several redesigned flagship stores having already been unveiled in London, New York, Rome and Madrid – the Shanghai store is the latest in a line of Gucci superstores born of Gianinni’s refreshed creative concept.
Giannini’s idea behind the architectural design of the 17,000 square foot space was to, “bring light into the interiors of our stores,” she explained.
“Fronted with a monolithic golden glass faÃ§ade and filled with polished rose gold finishings, marble floors and rosewood detailing, no stone has been left unturned in Giannini’s pursuit of the very best for Gucci’s latest South China residence.” (Wallpaper)