Designed in collaboration with Tokyo-based BAPE label to push the boundaries of shape and form, both pairs of the basketball shoes by adidas Originals have received a new spin with flashy BAPE details.
Disruptive in design yet uncompromising in details. Discover these timeless sneakers that will never go out of style and fashion.
British singer Rita Ora has hinted that she could be set to expand her fashion design empire.
They may not be athletes but theses models and social media darlings are bringing sports brands to the attention of the masses.
From a real time runway to instantly available fashion, designers are looking for new ways to meet the demands of customers.
A few sports brands, including Nike and Adidas, have stepped up to the game of dressing the Olympic teams for Rio 2016.