Culture / Events

Adidas by Stella McCartney shop opens in London

The first Adidas Stella McCartney store is next to the Stella McCartney mainline and children’s store in Brompton Cross.

May 31, 2012 | By AFPRelaxnews

Adidas by Stella McCartney shop

After working together for eight years, sporting goods giant Adidas has opened its first Stella McCartney flagship store in London, UK.

The 800-square-foot (75 sq m), two-story shop is located next to the Adidas flagship store on Fulham Road in the Brompton Cross area.

The store features McCartney’s luxury performance line of yoga and tennis outfits, fashion-forward running ensembles, swimwear, gym bags, and outerwear.

Along with the Stella McCartney for Adidas line, the store will also carry replicas of the McCartney-designed Olympic uniforms for Team Great Britain.

Earlier this year, Adidas expanded its reach by opening a massive, five-story flagship store in Shanghai, making it the largest store specializing in sports good in the city.

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