Victoria’s Secret model Alessandra Ambrosio is the face of Moschino’s Autumn/Winter 2010/11 Ad Campaign photographed by Inez & Vinoodh.

The 31-year old supermodel Marisa Miller was chosen to model this year’s Victoria’s Secret Fantasy Bra, designed by Italian jewelry house Damiani.

The $3 million bra was covered in 150 carats of stones, including a 16-carat heart-shaped stone. “It’s like being a princess,” Marisa told Us Weekly.

Sadly, the recession appears to have hit the diamond bra business quite hard. In 2006 the diamond bra was covered in $5.6 million in diamonds.

Adriana Lima is pictured here wearing the world’s most expensive bra, costing a whopping $5million.

The Victoria’s Secret’s Black Diamond Miracle Bra is adorned with 3,900 precious gems, tiny black diamonds, 117 one-carat round diamonds and 34 rubies. On the top, it’s designed to offer a maximum cleavage lift.

Adriana stripped off for an ad promoting Victoria’s Secret’s new fragrance, VS Wish. “Whether her sexy poses will entice ladies to purchase the perfume remains questionable, But at least her male fans can enjoy looking.”