The 29-year old supermodel Adriana Lima was chosen to model this year’s Victoria’s Secret Fantasy Bra valued at $3 million.

Decorated with a starburst design, the Bombshell bra features 2,000 diamonds and was unveiled ahead of the upcoming fashion show in New York.

Last year, Vicky’s Secret Angel Marisa Miller was the chosen one to wear the $3 million Harlequin Fantasy Bra.

Claudia Schiffer is following in the footsteps of fellow supermodel Eva Herzigova and launching her own line of clothes.

At the Salvatore Ferragamo show during Milan Fashion Week, Claudia Schiffer told WWD that she will launch her own fashion line at an event next month.

Few other details were released except that her debut collection will launch in time for winter 2011.

The 31-year old supermodel Marisa Miller was chosen to model this year’s Victoria’s Secret Fantasy Bra, designed by Italian jewelry house Damiani.

The $3 million bra was covered in 150 carats of stones, including a 16-carat heart-shaped stone. “It’s like being a princess,” Marisa told Us Weekly.

Sadly, the recession appears to have hit the diamond bra business quite hard. In 2006 the diamond bra was covered in $5.6 million in diamonds.