Hyundai has officially confirmed the luxurious Equus sedan will be launched in the United States.

Set to go to on sale in late 2010, the Equus will attempt to compete with premium models from Lexus, BMW and Mercedes.

Hyundai’s American CEO, John Krafcik said that the success of the smaller Hyundai Genesis had paved the way for an American Equus.

Dual-view LCD technologies have begun to appear in the home entertainment market, but now Hyundai is trying to bring that technology into the car with a dual-view in-dash display. The idea behind this technology is pretty simple.

The driver of the car would see one image, presumably the navigation or vehicle info, while the passenger of the vehicle would see something different, like media information. Now while, the idea behind the dual-view LCDs is basic, the technology that makes it happen probably isn’t.

This would be an excellent feature, given that the quality of the display remains sufficient for navigation and the like, but finding a price point people would be willing to pay is the difficult task. I guess we will just have to wait and see, but don’t expect to see it in the 2009 Hyundai Genesis Coupe at the New York Auto Show.