Style / World of Watches (WOW)

Limited Edition Bell & Ross BR 03-94 AeroGT Orange

How often does a watchmaker design a car the way co-founder of Bell & Ross has? the Bell & Ross BR 03-94 AeroGT Orange is inspired by that aero-motive vision

Jun 21, 2017 | By Jonathan Ho
The AeroGT concept car was the starting point for the creation of a new pair of watches inspired by the automotive world – the BR 03 AeroGT models

The AeroGT concept car was the starting point for the creation of a new pair of watches inspired by the automotive world – the BR 03 AeroGT models

The worlds of supercars and horology often meet at critical junctures for fairly obvious reasons – superlative engineering and mechanical obsessions. Thus, it is little wonder that a Limited Edition model like the new Bell & Ross BR 03-94 AeroGT Orange would find inspiration in a supercar rather than a some throwback to heritage horology. That said, what is truly surprising is the fact that the BR 03-94 AeroGT Orange is based on an internally designed supercar rather than a sports-car conceptualised by a bonafide car manufacturer.

The two unusually sized exhaust pipes evoke turbojet engine exhausts, while the turbine-style rims imitate the vanes of supersonic aircraft engines. But the most impressive detail is the rear longitudinal aileron, which is reminiscent of an aircraft’s vertical stabilizer. The role of this element is to stabilize the racing car when performing quick turns.

The two unusually sized exhaust pipes evoke turbojet engine exhausts, while the turbine-style rims imitate the vanes of supersonic aircraft engines. But the most impressive detail is the rear longitudinal aileron, which is reminiscent of an aircraft’s vertical stabilizer. The role of this element is to stabilize the racing car when performing quick turns.

If watch and car collaborations are commonplace, the Bell & Ross BR 03-94 AeroGT Orange runs on the opposing end of the spectrum, how often does a watchmaker design a car the way the co-founder of Bell & Ross has? Bruno Belamich, the Bell of said company had an idea to encapsulate the Bell & Ross spirit in a concept car and the summation of the brand’s values and vision birthed the AeroGT Concept Car.

Limited Edition Bell & Ross BR 03-94 AeroGT Orange

The Bell & Ross AeroGT draws its inspiration from grand tourers. The Italian term gran turismo itself is evocative of the most illustrious sports cars in automotive history with names like Ferrari 250 GTO. The Bell & Ross AeroGT celebrates the idea of the “gentlemen driver” and naturally, his choice of wristwear. Keeping in mind the brand’s aeronautical muse (cockpit instruments), the AeroGT is a super car inspired by aviation: Extremely low (1.10 m) and aerodynamic, the 4.7 meter-long car seems is designed to split the air like an arrow. Nicknamed named by some as an aeroplane-car, Its pointed forms with sharp angles and cutting overhangs are reminiscent of some stealth F117a Nighthawk.

In addition to the modular chronograph, the iconic Bell & Ross round-in-a-square case returns for the 500 piece Bell & Ross BR03-94 AeroGT Orange.

In addition to the modular chronograph, the iconic Bell & Ross round-in-a-square case returns for the 500 piece Bell & Ross BR03-94 AeroGT Orange.

Here, the new Bell & Ross BR 03-94 AeroGT Orange is itself a design extension of the original BR 03-94 AeroGT launched in Baselworld 2015. The limited edition BR 03-94 AeroGT Orange displays the indications in a 6-9-12 layout, subsidiary seconds at 12 is a hallmark of a chronograph module set on top of an ETA 2894-2.

In addition to the modular chronograph, the iconic Bell & Ross round-in-a-square case returns for the 500 piece Bell & Ross BR03-94 AeroGT Orange. Available in 42mm x 42mm proportions, the steel BR03-94 AeroGT Orange chronograph with with circular-brushed flat surfaces and polished accents on the bevels conveys wrist presence you’d come to expect of one of the more distinctive watches in the industry. The orange design elements punch up the aesthetics and add some character to an otherwise industrial affair.

The 500 piece limited edition BR03-94 AeroGT Orange chronograph runs 42 hours when the automatic calibre BR-CAL.31 is fully wound. It is priced US$8,000.

All it needs to take off is a pair of wings. When seen from above, the drop-shaped glass roof recalls the glass cover of a jet cockpit. Meanwhile the razorthin wing mirrors are inspired by the small wings called «canards» placed on the nose of a fighter.

All it needs to take off is a pair of wings. When seen from above, the drop-shaped glass roof recalls the glass cover of a jet cockpit. Meanwhile the razorthin wing mirrors are inspired by the small wings called «canards» placed on the nose of a fighter.

 
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