Latest posts with tags "luxury marketing"

Influencer Marketing: Making Luxury Relatable for Gen Zs

Aug 08, 2023 / Culture

We trace the impact of the “influencer economy” on luxury marketing and how it is expanding the definition of the ideal luxury consumer today.


What Will Clients Demand From A Luxury Business?

Jun 13, 2023 / Business

The world has gone digital and more so than ever, content is king. In the era where you can run a luxury business from your home, it is crucial to know how to meet the demands of clients.


Money Can't Buy Experiences

May 24, 2019 / Billionaires

The pervasiveness of brand engagement through tactical tools like thematic events and online advertising has democratised luxury, so how does one cater to the brand’s ultra high net worth customers?


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