Luxury fashion’s summer activation strategy is structurally dependent on seasonal shifts in consumer behaviour.

From personalised cases to skincare-infused formulas, luxury lipsticks are one of the most desirable beauty investments of 2026.

Historic perfume houses and contemporary scent Maisons coexist within the same city, revealing how centuries of craftsmanship and modern experimentation continue to shape the global language of luxury fragrance.

Live fully, engage deeply, and embrace the freedom to create without rules, says Wasser, in this exclusive interview.

Guerlain’s 17th contemporary art exhibition “Good Morning Korea, In the Land of the Morning Calm”, delves into the South Korean art scene.

The Guerlain Bee Bottle Maison Matisse Edition takes inspiration from Henri Matisse’s iconic La Musique painting.