Discover how steel shaped watchmaking history—from early tool watches to classics like the Rolex Submariner, Daytona, and Omega Speedmaster.

Whether it’s 24-hour endurance races Daytona, next-gen hypercars at Le Mans, or vintage marvels at Monterey Car Week, Rolex continues to define and celebrate motorsport’s global trajectory in all its exhilarating forms

At Daytona 2025, the Rolex 24 delivered a relentless spectacle of speed, stamina and split-second precision.

The pre-owned watch market is a fast growing segment which groups like Richemont are now starting to deal with but one platform has grown beyond mere sales of watches, providing valuable data and brand insight on some of the world’s most popular models

Before lending its name to one of Rolex’s emblematic chronograph, the city of Daytona Beach was already legendary as the home of speed records

The original ultra opulent Rainbow Daytona chronograph, first available in white or yellow gold, returns for Baselworld 2018 in a delicious shade of Everose Gold