Tag Archives: Gucci

Luxury brands are looking to trainers for new business

Designer denim used to be the go-to strategy of luxury labels to lure in new customers, but now it seems as if trainers are the new jeans.

While brands like Dior, Hugo Boss, and LV have long been in the market of men’s designer trainers – with the latter’s collaboration with rapper Kanye West selling out in no time last year – women’s counterparts are just now gaining momentum.

Lanvin and Pierre Hardy launched successful ranges, Gucci inuagurated its Icon Temporary pop-up store in London last week to promote its new line of sneakers designed by hip music producer Mark Ronson.
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Legendary Ginza district loses some of its lustre

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All along what has for decades been Japan’s most fashionable and up-market shopping street, the luxury brands are moving out to be replaced by cheap chic.

As the country struggles to raise itself out of the global economic downturn, companies such as LV and Gucci are downsizing or leaving Ginza, their former properties quickly snapped up by the growing trend of “fast fashion” houses.

Now the throngs that still visit the district are shopping with a vengeance at places where their cash goes a little further; Uniqlo, Abercrombie & Fitch, H&M from Sweden and the Spanish chain Zara have all opened stores within the last year.
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Sportswear tops luxury on Facebook

A marketing company called Stylophane has developed a new index that ranks brands by Facebook followers, with its list highlighting the popularity of sportswear brands in comparison to luxe brands including Burberry and Gucci.

The top five of Stylophane’s Facebook Fashion Index are dominated by sportswear brands Adidas, Nike, Puma, and Lacoste (in descending order), with Swedish fast fashion retailer H&M — in third place — being the only exception.

It is not until spot six that high-fashion labels are mentioned, with social media forerunner Burberry leading the pack, followed by Chanel (8) and Gucci (9).
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Christie’s Plans Website For Gucci Collectors

Gucci has always been vigilant to crack down on counterfeiting and trademark infringement, but now they’re taking a new angle on brand protection.

On January 18, 2010, Gucci and Christie’s will launch “Gucci Collector: Presented by Christie’s”— the very first Gucci-certified online destination for authenticating and appraising vintage Gucci products.

A dedicated section on www.christies.com will allow owners to upload photos of their vintage items and submit an appraisal request.
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The Designers’ Christmas Trees

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On December 08, 2009 Marie Christiane Marek hosted “The Designers’ Christmas Trees” at the Cite de l’architecture et du patrimoine in Paris.

World-famous designers have sold 20 Christmas trees for a total of 41,500€ to be donated to The Foundation headed by France’s First Lady Carla Bruni-Sarkozy.

Since 1996 several famous names have taken part, including Stella McCartney, Jean Paul Gaultier and Marc Jacobs.
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Gucci Spring Summer 2010 ad campaign

If you want to escape for a moment from winter, heavy jackets, boots and sweaters look at the new Gucci Spring/Summer 2010 campaign.

Shot in Palm Beach, the campaign features models Natasha Poly, and Ryan Kennedy photographed by Mert Alas & Marcus Piggott.

Both the models and photographer were hired once again for this campaign after doing an amazing job with their cruise collection.
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Gucci for Unicef – Snowman in Africa

Gucci has announced its 5th anniversary charity campaign which will benefit the United Nations Children’s Fund (UNICEF).

This year’s collection is inspired by Snowman in Africa, the sequel to the best-selling children’s book Snowman in Paradise.

Between November 16th and December 31st the book will be sold only through Gucci and 100% of its revenue will be donated to UNICEF.
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Gucci Debuts iPhone Application

Gucci has launched an iPhone and iPod Touch applications. They are now available at the application store for the iPhone and the iPod Touch.

The release coincides with the Gucci Icon-Temporary project, a traveling sneaker store which opens on October 24 at 43 Crosby Street in New York City.

It is also the only place you’ll be able to land a pair of limited edition sneakers designed with DJ, musician and producer Mark Ronson.
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The world’s most expensive belt

Stuart Hughes from Goldstriker International has a reputation of taking ordinary items and turning them into luxurious limited edition pieces.

They have teamed up to open a unique website, Republica Fashion, with a range of amazing designs for the super rich.

The highlight of the collection is the new Gucci diamond belt, which is being described as the most expensive belt on the planet.
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Mary J Blige Teams-up with Gucci

Mary J Blige and Gucci have teamed up to create a limited edition watch that will benefit Blige’s charity Foundation for the Advancement of Women Now.

Last year Gucci teamed up with Rihanna for their tattoo heart collection to benefit UNICEF.

The limited edition timepiece is a variation of the much hyped ‘Twirl” watch.
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Gucci Flash Sneaker Stores

Frida Giannini, Gucci’s creative director, collaborated with Mark Ronson on the design of Gucci Ronson sneakers for their new Gucci Icon-Temporary store.

The temporary store is slated to open in six to eleven locations around the world staying open for two or three weeks in each spot.

The first Gucci Icon-Temporary store will debut at Crosby Street in New York on 23 October; other spots will include London, Berlin, Paris, Hong Kong and Tokyo.
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PPR luxury sales hit by Japan, U.S. dept stores

French luxury and retail group PPR managed to post first-half profits that beat forecasts despite a slump in spending on luxury goods in Japan and US department stores.

PPR made an operating profit of 707 million euros in the six months to June 30, down from 743 million euros in the year-ago period.

The retailer is behind Gucci Group, which is one of the world’s leading multi-brand luxury companies with a portfolio of premier brands.
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Gucci wants 40 stores in China

Gucci plans to open two to four more stores this year in China, after opening its 28th on Saturday, undeterred by uncertainty in the global economy as China is set to lead future luxury consumption.

For the moment, China’s $8 billion luxury market accounts for just 3 percent of global sales, compared with 38 percent in Europe, 33 percent in South and North America and 12 percent in Japan.

But China (and Brazil!) are projected to be the two fastest-growing luxury markets through 2012, according to consulting firm Bain & Co.
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Gucci Opens Sleek Flagship Store in Shanghai



Gucci opens it 28th store in China on the 6 June 2009, to mark the occasion Frida Giannini has created a limited edition “Shanghai Dragon Bag”.

A version of the sort after Boston Bag in white with two red Dragons facing each other in a symmetrical fashion and the Gucci signature in the middle, underneath is a bright red column.

Inspiration for the design comes from ancient Chinese Symbolism including the use of prosperous red, a sign of good luck.


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Flora by Gucci Fragrance

New fragrance by the house of Gucci, named Flora by Gucci, aims at young customers and it was inspired by a floral motive.

The name comes from their “iconic” floral print Flora which was first revealed on a Gucci scarf back in in 1966 for the royal Princess Grace.

Flora is, after Gucci by Gucci, the second fragrance under creative leadership of the house of Giannini from Florence.
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Gucci Viaggio Travel Luggage Collection

As one of the newest luggage collections from Gucci, the Gucci Viaggio (Viaggio is Italian for travel) series is based upon clean aesthetics with a certain degree of travel performance.

The material at hand is based on a durable, lightweight resin material. A firm representation of the brand is seen via a rubber emblem.

Depending on the needs and tasks at hand, the collection has most bases covered from specific uses for laptops to carry-alls and rolling luggage.
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Capella Singapore, an ultra-luxury hotel

Models pose in Gucci dresses before a presentation of the Gucci Spring/ Summer 2009 collection at the Capella Hotel in Singapore March 31, 2009.

Gucci held the collection at Capella, a six-star luxury hotel that opened last week despite Singapore being in recession and the economic crisis affecting tourism numbers across the region.

The $260-million hotel is set within more than 12 hectares of sprawling land and lush greenery. It boasts 111 rooms, including 32 private villas – the first of its kind on Sentosa which come with their own pools.

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