Shangri-La has debuted a new luxury five star brand with the opening of a new hotel in Shanghai February 18.

Kerry Hotels is a new five-star contemporary brand from Shangri-La which provides “a seamless link between business, entertainment and recreation.”

The new Shanghai Pudong property offers 574 guestrooms decked out with the latest technology such as DVD players, Nespresso machines, iPod docking stations and 40-inch televisions.

Organisers of the second edition of Hainan Rendez-Vous, Asia’s first and only private aviation lifestyle exhibition, announced today that some 250 of the region’s business elites will be flown by private jet to their April 1-4 show in Hainan, a tropical island that is fast developing into China’s version of the French Riviera.

Showcasing the world’s finest private jets, Hainan Rendez-Vous 2011 provides an ideal communication platform for manufacturers and buyers of business aircraft.

It is the only Business-to-VIP-Customer aircraft exhibition in the whole of Asia, and the region’s only show where exhibiting private jet manufacturers actually fly in such a large number of show attendees from their city of origin and back.

In total the event, which also includes a yacht exhibit and luxury property and brands shows, is expected to draw some 8,000 high net worth individuals this year.

A measure of any Asian businessman is the time he keeps and, far more importantly, the watch he wears to mark it.

A handshake can be soft or firm but will likely soon be followed by a glance to the wrist to see the watch wrapped around it, especially in China.

A heavy slab of gold could be a marker that the person is from an inland city. A more expensive, understated watch could be a sign that they’re from the coastal cities of Shanghai, Shenzhen or Beijing.

The Chinese Timekeeper, Small Second Automatic, CTK04 offers an unprecedented jaw dropping alliance of stainless steel and blue PVD.

Proud of its Chinese roots the small second dial has more than one unique characteristic. Indeed its 5 o’clock position offers a great twist but it is the numerals in Traditional Chinese that truly underline its rarity.

The Chinese Timekeeper logo visible on the dial, crown and back case is the representation of a Chinese sage, walking on the rotating gear of a watch movement.

China will be the world’s biggest luxury goods market by 2020 as its economy booms and an emerging middle class spends a growing chunk of their cash on high-end items.

Over the next decade, Chinese consumers — including a surging number of billionaires — will account for 44 percent of global spending on goods such as bags, vehicles, watches, shoes and clothes, the report by brokerage CLSA said.

The nation’s luxury goods sector was worth $25 billion in 2009, or about 10% of the world market, including purchases by consumers in HK, Macau and Taiwan.

A Chinese face or two in the crowd at the world’s auction houses often means one thing: the gavel will fall on a price far beyond the seller’s wildest dreams.

Fierce bidding by Chinese buyers for a vase at a small London auctioneer in November, for example, drove the price up nearly 40 times beyond its estimate, from around $1.9 million to $70 million.

It was the highest price ever paid for a Chinese artwork sold at auction and equivalent to a huge lottery win for the sellers, who found the 18th Century Qianlong Emperor-era piece while clearing out a house after a relative died.