Aston Martin, has announced that it will debut its China-focused “Dragon88″ line at the upcoming Beijing Auto Show, to celebrate the Year of the Dragon. Available only for the Chinese market, 88 special “Dragon88″ models of the V8 Vantage S, Virage, and DBS will be made featuring some Chinese cultural references and iconography.
Luxury brand Montblanc, is opening one of the worldʼs most innovative concept stores, with the launch of its four-storey interactive Boutique in Sanlitun, Beijing. This is the largest Montblanc Boutique anywhere in the world and by far the brandʼs most audacious, creative and technologically interactive concept store yet. Visitors are invited to take an audio-operated [...]
It’s meant to bring riches and power befitting an emperor, but if Western luxury brands have their way the Year of the Dragon will cost their wealthy Chinese customers a fortune instead. Monday is the start of the Year of the Dragon, the most favourable and revered sign in the 12-year Chinese zodiac. The dragon [...]
Gift-giving has long been an integral part of life in mainland China and now a new survey has lifted the lid on just what it is the country’s rich have been handing out. The “Top 10 Gifts for the Chinese Luxury Consumer 2012″ was compiled by Hurun Report and looked at what China’s wealthy liked [...]
China’s Shangong Heavy Industries has bought the Ferretti Group, taking over 75% of the Italian shipmaker’s capital. Sleekly tailored with gleaming chrome accessories and luxurious saloons, the Ferretti Group designs some of the most exclusive yachts in the nautical world. Ferretti has 8 yacht brands (Ferretti Yachts, Pershing, Itama, Bertram, Riva, Mochi Craft, CRN and [...]
Mainland luxury Chinese consumers are becoming increasingly open to shopping for, and finding information about, luxury brands online with news portals. Weibo is one of the most popular sources for information, according to the results of a survey released November 28 by PR group Ruder Finn Asia. The survey was conducted among 1057 Mainland Chinese [...]