With the image of clear blue water behind them, Natasha Poly and Snejana Onopka star in the S/S 2010 Gucci Cruise campaign photographed by Mert Alas and Marcus Piggott.

Bloomberg reports that, according to Yves Carcelle, the brand’s chief executive officer, Louis Vuitton will open its first stores in Lebanon and in Mongolia this year.

An unofficial source reported that the Louis Vuitton store in Ulaanbaatar will open on October 23rd 2009.

“Sometimes in our industry there is a tendency to follow your ego and sometimes open stores where you don’t have the market - we never do that,” Carcelle said.

Japanese clothing designer Yohji Yamamoto’s fashion house has filed for bankruptcy protection in a Tokyo court.

The company said Friday its sales had been battered by sluggish demand amid the global economic slowdown with debts totaling six billion yen ($67 million).

Integral Corp., a Japanese investment company also announced today that it will be sponsoring the fashion company’s restructuring plan.

Psycho-logic, Christian Louboutin’s charming debut as a writer/director, tells the story of a young woman finding her ultimate fantasy… at the new Hollywood Boutique of Christian Louboutin.

Reuters reports that Salvatore Ferragamo has designed a limited collection to raise funds for breast cancer groups called the Pink Collection.

The collection will go on sale in October, which is celebrated as breast cancer awareness month.

10 per cent of Ferragamo’s sales in Asia (Hong Kong, China, Taiwan, Korea, Singapore, India and Australia) will go to breast cancer foundations.