Style / Beauty

Miu Miu launches its first fragrance

The campaign for Miu Miu’s first ever fragrance has been released with actress Stacy Martin as its star.

Jul 12, 2015 | By Anakin

miu miu fragrance campaign stacy martin

The campaign for Miu Miu’s first ever fragrance has been released with actress Stacy Martin as its star.

Photographed by Steven Meisel, the brunette wears a blue printed dress while peaking over at the vintage style perfume bottle with intrigue.

The fragrance features lily of the valley, jasmine, rose and akigalawood, an extract of patchouli.

There’s a depth coming from it, a twist to the saccharine sweetness. Think floral, but with a spicy, peppery twinge rather than an earthy one, in close mimicry of the Miu Miu girl – beautiful but with an interesting allure.

The bottle itself too is a reflection this character – a pastel blue body imprinted with the brand’s signature matelassé, with a flat red topper inspired by vintage fragrance caps that women used to apply scents to their necks. It’s more quirky than girly.

Source: L’Officiel Singapore


 
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