If you’ve designed an online form to capture leads, it’s crucial to have a system in place to verify the emails. Without it, you might end up with a lot of wasted resources when the time comes to reach out to those leads. Correct email addresses, especially in online forms, ensure a clean database, which eventually leads to more engagement and conversions.

Besides, real-time verification also eliminates the need to go through the tedious process of sorting through emails to separate the bad from the good. Want to know why else you should have a real-time verification system in place? Keep on reading.

How does real-time email verification help in online forms

1. Better personalisation

Personalised emails will always win over generic, cookie-cutter templates, especially when reaching out to your leads. Your database is an asset, so treating it well will yield significant returns down the line. Accurate email addresses give you the option to personalize by sending custom-tailored messages to the subscribers. Better offers mean more sales.

2. Better user experience

When users enter their data into your online form to sign up for a program or whatever campaign you’re running, they expect to receive a verification email in their inbox. By offering instant feedback to users about their email’s validity, you prevent them from encountering errors later in the process. This improves user experience by reducing frustration and streamlining the overall sign-up process.

Read More: Akila Leverages Data and Technology to Improve Companies’ ESG Efforts

3. Provides accurate data

As a business owner or a marketer, your time and resources are limited. That’s why having real-time email verification works wonders in saving you time and money. The validator tool reduces the chances of collecting fake or incorrect addresses by ensuring the email IDs are valid and correctly formatted. When you have accurate data, you can rest assured knowing the backend work will flow smoothly.

4. Reduced bounce rates

Invalid email addresses lead to bounced emails. Bounced emails also lead to a negative impact on your email deliverability and sender reputation score. Having a real-time verification system in online forms greatly aids in reducing the bounce rate by making sure only valid email IDs are accepted. This inevitably leads to another major benefit- increased effectiveness of your email campaigns.

5. Compliance

In some jurisdictions, especially those with stringent data protection laws like GDPR, it’s essential to collect and handle accurate user data responsibly. Failure to do so can lead to severe legal consequences like paying fines or even imprisonment in some cases. Real-time email verification helps ensure compliance by verifying the user-provided data at the first point of contact.

Read More: Netflix Social Dilemma is proving Your Data is the New Luxury

If you’re looking for a free and reliable api for email validation to use in your contact form, check out the link! And if you need more info regarding how to integrate the api to make it work seamlessly with your marketing stack, check out a few guides online or reach out to your preferred provider for help. Real-time email verification is a game-changer for online forms!

For more on the latest business and tech reads, click here.