Design Museum, London, announces “Ferrari: Under the Skin” exhibition
Celebrating 70 years of Ferrari, the museum in London will be bringing significant pieces and a slice of the brand’s history to the world
Seven decades is a milestone that Ferrari is marking in spectacular style and joining the Italian brand are museums around the world to commemorate a successful run. From November 15 to April 15, the Design Museum in London will be holding an exhibition called “Ferrari: Under the Skin” which will honour the famous car maker and its achievements.
Opening the doors into the secret world of car making, the exhibition gives guests a glimpse of what goes on behind-the-scenes. From the design processes to manufacturing and Engineering’s, the world of Ferrari lifts the veil on one of the most iconic car brands around. In addition, the upcoming exhibition will give visitors a glimpse into the life of Enzo Ferrari, several unique cars and documents that have rarely been on display. From archival material regarding the life of the brand’s founder to rare personal memorabilia, the exhibition is said to be one of ambitious proportions.
Known for its racing heritage, it comes as no surprise that Ferrari will highlight it and the ongoing quest for innovation and glamour through the exhibition. Through dedicated displays, the luxury car manufacturer will highlight its attention to detail in every element of the cars’ design. If a wait till November is too long for any ardent Ferrari fan, then fret not. The brand is giving the world a sneak peek of the exhibition and what is to come, at the Ferrari Museum in Maranello, Italy.