Absolut worked with designer Natalia Brilli to design this Rock Edition.
The new bottle – wrapped in an exclusive package of leather and studs – pays tribute to the “vibrant, bold and irreverent world of rock”.
The studded leather bottle follows the success of the limited edition “Masquerade” and “Disco” bottles.
To celebrate the bottle the vodka company held a launch event in Berlin showing guitars and other Natalia Brilli designs.
The Absolut Rock Edition is being launched in Selfridges on September 1 priced at £19.99, before being rolled out to retailers at the beginning of October.
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