1 Million Dollar Fishing Lure

The Million Dollar Fishing Lure features 100 cts. of Diamonds and Rubies and 3 pounds of platinum and 14 and 18 carat gold.

MacDaddy Fishing makes lures with various combinations of precious metals and/or precious stones. The lures range in price between $40 to $1,000,000. You can have lures engraved and their website suggests that not only are these lures fully functional, but can also be used as jewelry.

Via universeofluxury

Aaron Henry Reversible Celebration Bracelet

Reversible fine jewelry has the lure of offering two looks for one price. It can sometimes seem gimmicky but that isn't the case with this design. The reversible celebration bracelet from Aaron Henry is done in 18K yellow gold set with 54 diamonds. It flips to reveal multicolored sapphires and rubies for a whole different look. It sells for around $43,000.

Via Luxist