Fiat presented a new 500 model dedicated to the most famous fashion doll ever: Barbie.
Created by a partnership between the Fiat Centro Stile and Mattel, the Italian city car celebrates Barbie’s fiftieth birthday.
It’s a fashionista car with lots of charm, just like Barbie herself. The gleaming paintwork resembles varnish and definitely makes for a shock effect, achieved with deep lacquered colour using ultra fine aluminium plunged in deep, up-to-the-minute pink.
The seating is upholstered in strikingly soft fabrics: silver laminated Alcantara is not only trendy but plush to the touch and its glimmer bounces as far as the roof panel.
Then there are mats enhanced with natural silk yarn and sleek viscose, not to mention lip glosses in brilliant colours stored in the glove compartment, plus a LED-decked vanity mirror to ensure perfect application.
There are also crystals sparkle on interior bezels, hubcaps, outer window mouldings and antenna and even outline the doll’s famed silhouette on the pillars.
“All-American Ms Barbie already has a number of transport solutions available, like thundering GTs and motor homes with endless accessories.
So if she’s spotted a 500 and wants one as a gift for this landmark birthday, it’s a signal typical of modern times that there’s a renewed need for dreaming the simple things in life, which give so much, allow us to lighten up, thrill who’s born beautiful or just feels beautiful, but doesn’t have to prove anything.
After all, Barbie already has everything. Sleek Barbie is a looker, smart enough to listen to everyone, a universal ambassador opting for a car that never divides but frees everyone from having to declare their social status.
The new 2009 version celebrates her birthday with a model that offers a better view of the sun and the stars, all the better for continuing to dream, especially daydreams” said Roberto Giolito, creator of the Fiat 500.