British luxury designer Stuart Hughes has created a £10 million ($ 15 million), solid-gold bodied, diamond-encrusted iPhone 5.

Beyonce Knowles has bought her husband Jay Z a luxury diamond-encrusted Hublot Big Bang costing around $5 million as a present for his 43rd birthday.

On the occasion of the 69th Venice Film Festival, Jaeger-LeCoultre is pursuing its partnership with “Emergency”, by supporting a maternity hospital in Afghanistan.

Actress Cristiana Capotondi and other celebrities have lent their support to this highly worthwhile, holding a rose and wearing a Reverso watch engraved with a rose – the flower chosen to symbolise this initiative.

Los Angeles-based luxury jeweler Azature has revealed the most expensive nail polish in the world.

Containing 267-carats of black diamonds, the tiny bottle of varnish has been priced at 250,000 dollars.

The World’s Most Expensive Sunglasses, produced for Chopard by De Rigo Vision, will be showcased in Dubai at The One and Only Royal Mirage on May 14th 2012.

The sunglasses that worth $400,000 are made of 60 grams of 24 carat gold and decorated with 51 full-cut 4 carat River diamonds.

Following the announcement that Marilyn Monroe is the icon of the upcoming 65th Cannes Film Festival, event sponsor Chopard has designed a one-off creation to be worn by one lucky celebrity — whose identity won’t be unveiled until May 16.

The late Hollywood actress famously sung about diamonds being a girl’s best friend, so for this year a necklace of heart-shaped diamonds and briolettes designed by Chopard’s co-president Caroline Scheufele will be revealed.