Cognac maker Rémy Martin has released a limited edition VSOP bottle for the Cannes Film Festival meant to evoke the golden age of cinema.

As the official sponsor of perhaps the most glamorous of film festivals, the French spirit maker has launched a new collector’s series called Gold and Light for the 65th edition of Cannes.

Martell Cordon Bleu cognac was officially launched in 1912 in Monte-Carlo’s sumptuous Hôtel de Paris, and it has chosen to return to the famous hotel on 22 March 2012 for an unforgettable evening.

As night fell, the Place du Casino was gradually illuminated in blue, as if a silk veil were being drawn over the façade of the buildings.

More than 250 illustrious guests from the five continents were welcomed by Lionel Breton, CEO of Martell Mumm Perrier-Jouët.

Celebrating 100 years of renowned high-quality cognac making, Martell Cognac has launched a limited edition Cordon Bleu Centenary.

The Martell Cordon Bleu Centenary edition features the centenary’s visual code, the infinity sign, which also represents the figure 100.

The Martell Cordon Bleu Centenary cognac is also available as a special edition, presented in a wooden giftcase with silver trims and a magnetite opening system.

Thousands of bottles of rare cognac and other drink, some dating back to the French Revolution, went up for sale Friday, with its Dutch collector expected to reap several million dollars.

Describing it as the “largest collection of old liquors in the world”, a spokesman for Breda publisher Bay van der Bunt said around 5,000 bottles of cognac, whisky, armagnac and other liquors are to be sold for a total estimated price of $8 million.

Hennessy, a spirits division of LVMH, has launched its new limited-edition Hennessy Beauté du Siècle cognac with Schiphol Airport Retail at Amsterdam Schiphol airport.

The cognac marks the centenary of Kilian Hennessy, the sixth generation after the founder of the cognac house.

Beauté du Siècle is a contemporary interpretation of a traditional liqueur chest containing a carafe of cognac, created by master blender and taster Yann Fillious and more than 10 artists and craftsmen.

The Hennessy V.S.O.P Privilege Collection NyX limited-edition bottle is created to reflect the world’s best-selling cognac’s contestant spirit and dynamical nature.

It follows the shiny Hennessy V.S.O.P Helios, the first product of Hennessy’s Privilege Collection which was inspired by the ancient Greek god of the sun.

The iconic cognac’s bottle is redesigned to present an extra class alcohol in a modern translucent platinum glass with metallic purple trim inspired by a starry night.