Culture / Art Republik


Design firm Nendo creates chocolates inspired by japanese words for texture

Feb 05, 2015 | By Staff Writer

We’ve seen chocolate come in various shapes, sizes and of course flavours. Japanese design office Nendo has taken chocolate manufacturing to a whole different level by rethinking the texture of chocolate. Designing 9 different types of chocolate, all of similar sizes, Oki Sato (who leads the Tokyo and Milan-based firm) designed each individual chocolate with a different texture from each other. No a piece of the chocolate in this collection looks alike, with the different shapes yielding various textures, and tastes, in the mouth. 

“There are many factors that determine a chocolate’s taste,” says Sato, referring to factors like the origin and percentage of cocoa. Each of the 9 chocolates were inspired by an onomatopoeic word from the Japanese language that describes texture. The chocolates correspond with words like “toge toge” (sharp pointy tips), “sube sube” (smooth edges and corners) and “zara zara” (granular, like a file). 

Chocolatexture was created for the Maison & Objet trade fair currently taking place this week in Paris. 400 limited edition Chocolatexture sets were created and will be sold during the event in Paris at what’s being dubbed the “Chocolatexture lounge.”



Chocolatexture 1

Chocolatexture 2

Chocolatexture 3

Chocolatexture 4

Chocolatexture 5

Chocolatexture 6




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