Bottega Veneta have launched a special keyring for Japan and in particular to help the people struck by the earthquake and tsunami in March 2011.

Designed by Creative Director Tomas Maier, the keyring is made from a hand-woven intrecciato nappa leather and will be available in a run of only 1,000 pieces.

It will be on sale in Bottega Veneta boutiques and on bottegaveneta.com, at a retail price of $210 USD. All proceeds will be donated to the Japanese Red Cross.

For those who need more bling in their lives, Mercedes released these limited edition key fobs garnished with Swarovski crystals.

A limited edition of 800 of these luxurious keys will initially be offered to customers in Japan.

The idea for the Swarovski Mercedes keys came internally, amongst the employees of the company’s Business Innovation Community.

If expensive supercars aren’t unique enough for you, Eng-i-Creation can whip up a one-off silver and gold embellished custom folding key-fob for only about $7,000.

Featured here is the Gumpert Apollo key that is a foldable key and comes with integrated remote control.

Crafted in silver and fine wood, the Gumpert logo is embellished in gold and the lion-eagle part of the log sit on blood red enamel base.

The Key of Life is a 18 carat white gold charm weighing 18 grams containing 2 carats of VS G color diamonds.

Each $5,000 Key of Life that is purchased provides 18 patients with HIV/AIDS care for one year in Keep A Child Alive treatment center in Africa.

Only 100 keys were made, and the first was presented to KCA Co-Founder and Global Ambassador Alicia Keys.