Kenzo - whose symbol is the poppy - keeps innovating following its concept of bringing nature into the urban space.

A field of 200,000 poppies will spring up in the middle of the Place du Capitole in Toulouse, France, on Friday 4 and Saturday 5 September.

The LVMH-owned brand has held similarly floral festivities in Paris, Madrid, London and Moscow to promote its Flower by Kenzo women’s fragrance.

Japanese fashion designer Kenzo Takada will auction off some of the art that inspired his East-meets-West style, as he trades his plush Paris mansion for smaller digs on the Seine River.

The announcement came a month after the late Yves Saint-Laurent’s art collection was put up for auction by his partner Pierre Berge, a 373.5-million-euro bonanza that caused friction with China over a pair of looted bronze relics.

From Hopi Kachina dolls to bronze Buddhas, more than 1,000 pieces collected over the past two decades will be on the block at the June 16-17 sale organized by Aguttes auction house.