Jaguar unveiled its new XF model in a spectacular test drive on a high wire over London’s River Thames on Tuesday.
British car exports to China have increased five-fold since 2009, driven by a demand for luxury brands such as Rolls-Royce and Jaguar.
Jaguar has uploaded the first in a series of four short films documenting Idris Elba’s drive from London to Berlin at the wheel of the new XE.
Jaguar has confirmed the 2016 launch its first crossover, the F-Pace, based on the XC-17 concept presented in Frankfurt in 2013.
Stella McCartney has dressed Jaguar vehicles in her Spring 2015 Superhero print as part of the FEEL XE campaign.
Jaguar will be showcasing between September 5 and October 6 the XE word cloud sculpture at the London Design Museum.