Cristiano Ronaldo has been featured in new ads of the Spring/Summer 2010 campaigns for Emporio Armani Men’s Underwear and Armani Jeans.

In the new pictures that have been released by the famous clothing line, the 24-year-old athlete is seen taking off his clothes and baring his abs.

Armani Dolci is a Giorgio Armani special line that features delectable chocolates, now including a special orange packaging for Halloween.

In the chic box, closed with a silk ribbon, there are artfully filled dark and milk chocolate bonbon with creamy fillings of gianduja (chocolate and nuts), and…a secret frizzy ingredient.

Armani have teamed up with Samsung to release another “haute couture” phone, this time it is a smartphone using the Windows Mobile operating system.

It’s one of the first phones available with the Windows Mobile 6.5 operating system, which will lead the way to a new generation of mobile applications.

The phone was released by none other than Steve Ballmer who felt, the phone was “the most fashionable phone he’s ever had a chance to talk about.”

Cristiano Ronaldo will be the new official worldwide spokesmodel for Emporio Armani Men’s Underwear and Armani Jeans starting from Spring/Summer 2010.

He will be replacing David Beckham who has been the spokesmodel for Emporio Armani Men’s Underwear since January 2008.

In June Ronaldo signed a contract with Real Madrid, after a successful stint at Manchester United, in a deal that totaled nearly $130 million.

Giorgio Armani’s home division is to deck out the interior of exclusive apartments in Rome, as part of a project to convert a historical building into a complex of luxury serviced flats.

Some 62 apartments are planned in the Cavour220 project, a residential block occupying 12,000 sq m and composed of 6 linked buildings surrounding a garden.

Owners will be able to customize the units personal tastes on the basis of layouts and finishes proposed by Armani/Casa, admittedly likely a narrow range.

Giorgio Armani has recently opened a huge new store near Louis Vuitton over Roppongi Hills with limited edition commemorative items and a lineup of the latest from this fashion icon.

The interior of the new store was deisgned by Armani himself and includes walls of glass, granite floors and a three VIP lounges for those gentleman that need some personal assistance.