Montblanc Launches Its First High Flying Luggage Collection
For the well-travelled clients of the brand: The most highly anticipated launch of the first Montblanc luggage collection will hit the stores in July 2018.
Best known for their limited edition fountain pens and accessories, Montblanc is not one to shy away from exploring new grounds with their new collections. This year, the German luxury brand is stepping into a new market with the launch of their first luggage line. The brand’s #MY4810 Trolley Collection spans a set of five suitcases designed in different sizes fitted for different needs.
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“Our clients take a bit of Montblanc at all stages of the day: The watch, the wallet, the writing instrument, the eyeglasses. With our clients so much more on the move, a full luggage collection was definitely something that was missing.”
“At Montblanc, we are well known for being with our clients as lifetime companions,” Nicolas Baretzki, CEO of Montblanc said in an interview with Forbes, “Our clients take a bit of Montblanc at all stages of the day: The watch, the wallet, the writing instrument, the eyeglasses. With our clients so much more on the move, a full luggage collection was definitely something that was missing.”
The luggage collection comes in 5 different sizes suitable for long haul travels or simply a business carry on and everything in between. Featuring a pilot case, two cabin-sized trolleys (one with a front pocket) and two larger trolleys, the collection will be available in July at Montblanc boutiques worldwide and on the Montblanc website.
Like most luggage, high-quality materials were used to ensure the luggage suitable for heavy-duty travelling. The shell of the cases is made of lightweight polycarbonate with a nylon interior with plenty of pockets for storage. However, Montblanc made sure that the collection was not only extremely sturdy but equal parts luxurious looking. Leather – produced by the Montblanc factory – is used as stylistic touches on the handle, the corners and a band along the front of the bags with the Montblanc logo.
“We knew we needed to have a light case, but Montblanc is also about leather. So how do we integrate that asset into our new luggage line? By putting leather wherever we could; this makes us very different from today’s products on the market. It’s very important for us to have it made in Italy. For us that means leather.” – Baretzki said in a statement to Forbes
Gearing towards the millennial crowd (as with most luxury brands these days), the luxury maison has made the collection in full black, with the intention of allowing consumers to personalize their luggage to their own liking. Finishing off the bag is a TSA approved lock and a removable charger, accentuating the practicality of the luggage.
Montblanc started with producing petite-sized everyday luxury objects from writing instruments and leather accessories to creating one mechanical marvel after another. And now, the most highly anticipated launch for the well-travelled clients of the brand – the luggage collection will be reaching new heights whilst discovering the different facets of the world.