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De Beers Amulets Collection

DeBeers creates another legend to enhance the mystique of its diamonds, this one featuring benevolent spirits who lived in the stars—until the most mischevious of them played a prank that brought them all crashing to earth as diamonds.

The Amulets Collection draws its inspiration directly from De Beers’ native Africa. It highlights each spirit, from Gugu-Juju, spirit of the dance and the prankster mentioned previously, to Nema-Gala, the spirit of laughter.

A wide range of pendants are available each representing different purposes and are available from De Beers stores worldwide. Prices start from $6,000 – Via finejewelrynews.