Shanghai Tang is the first luxury brand from China with a mission to revitalize Chinese sartorial heritage by combining Shanghainese tailoring traditions with innovative modern shapes that are easily wearable in the urban landscape today.



The S/S 2010 campaign was shot by rising Spanish photographer Richard Ramos. And the tradition of Shanghai Tang discovering the next potential Chinese supermodel continues.

The campaign features Chinese supermodel Sun Fei Fei and rising male model Takashi Watanabe, while still showing the clothes off to perfection against a most romantic backdrop.