Already known as one of the hautest ski resort towns in all of Switzerland, Gstaad is the new home of the first of two new boutiques from Ralph Lauren.
The mountain lodge store is decorated with Navajo rugs, antique furniture, and unique artwork – reflecting both the brand’s Americana heritage and the boutique’s Swiss mountain surroundings.
The store highlights the brand’s iconic collections – Ralph Lauren Collection, Purple Label, Black Label, Blue Label, Polo and RLX Ski – as well as the three new Ralph Lauren Watch collections.
The second Gstaad Ralph Lauren boutique is planned for the lobby of the esteemed Gstaad Palace hotel.
Ralph Lauren, 23 an den Promenade in 3780, Gstaad, Switzerland.