Architect Joshua Prince-Ramus of Ramus-Ella Architects (REX) created the holiday attraction of the Calvin Klein store on 5th Avenue in New York.
It is a miniature four-storey dwelling complete with a landscaped rooftop. It is a miniature but it is not tiny. It weighs 1,000 pounds and is suspended in the air from steel hangers
The installation was created with Calvin Kleinâ€™s consumer image in mind. The stylish installation covers 4 complete floors, with a landscaped rooftop, and was constructed of acrylic sheet, steel, and stretch Spandex.
â€œBy treating a New York street like landscape â€“and Calvin Kleinâ€™s storefront like a New York street â€“we created a detached single-family (doll)house in Manhattan for the Calvin Klein woman,â€ said architect Prince-Ramus.
The house is furnished with mini-versions of products from CK clothing, accessories and home collections including the furniture line that will launch in early 2009.