Lifestyle / Alcohol

Perrier-Jouet unveils ‘The Enchanting Tree’

Perrier-Jouët has revealed “The Enchanting Tree”, a champagne service created by Dutch artist and designer Tord Boontje.

Mar 28, 2013 | By Luxuo

Perrier Jouet The Enchanting Tree

In celebration of the first days of Spring, Perrier-Jouët has revealed “The Enchanting Tree”, a champagne service created by Dutch artist and designer Tord Boontje.

Combining both aesthetics and practicality, The Enchanting Tree by PerrierJouët reinvents the gesture of champagne in which each participant plucks a flute from the tree.

Perrier Jouet champagne The Enchanting Tree

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Wreathed in anemones this champagne service is made of suspended golden branches that can be used to hang the flutes, blossoming at the base of an ice bucket to preserve the champagne’s coolness.

Faithful to the Art Nouveau philosophy, The Enchanting Tree applies a contemporary approach to the materials used, while employing the craftsmanship that is so dear to the House: the metal branches are hand-worked, the leaves are individually soldered and the anemones lacquered in white.

PerrierJouet The Enchanting Tree

Tord Boontje made a special large scale version of his creation for the launch at the Saatchi Gallery in London, which will return to Epernay to be part of the house’s private collection of 200 original Art Nouveau pieces of Art.

Tord Boontje


 
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