Absolut launches first floral flavour Absolut Hibiskus


Absolut Vodka recently launched Absolut Hibskus, the first-ever floral flavored premium vodka to join the Absolut flavours family.

Capitalizing on the trend toward floral ingredients, the vodka blends all-natural hibiscus and pomegranate (once considered the fruit of royalty!) flavors.

The finish is long, smooth and slightly sweet with floral and fruity notes that work beautifully with cranberry or ruby red grapefruit juice.

It is available at on-premise locations and at retailers in 50-ml, 750-ml and 1-liter sizes. A 750-ml bottle has a suggested retail price of $21.

Absolut Hibisku