Swiss watchmaker TISSOT has been named as the official timekeeper of Rugby World Cup 2015 a week out from the start of event.
The agreement sees Tissot join the likes of Canon, Coca-Cola and Fujitsu in having partnered with the tournament.
World Rugby chief executive Brett Gosper said: “We are delighted that Tissot has joined the global Rugby World Cup 2015 commercial family. The appointment of another brand sector leader further underscores the tremendous appeal of England 2015 in the global marketplace.”
François Thiébaud, the president of Tissot, added: “We are very proud to be part of Rugby World Cup 2015. The sport of Rugby in itself demonstrates many of our company values, such as teamwork and individual performance at the same time, respect, discipline and a love for sport. Furthermore, this Tournament in particular is the perfect platform to showcase our expertise in a thrilling international environment.”
With their experience in timing sporting events, Tissot has created watches in honour of the occasion, pulling inspiration from the traits of rugby.
The Tissot T-Touch Expert Solar, for example, exemplifies tactile functions that mirrors rugby. Touching down on the dial, the wearer accesses a spectrum of functions such as the weather forecast, and altimeter and compass. The watch is also water resistant up to 100 metres.
The tournament commences when hosts England take on Fiji at Twickenham Stadium on 18th September.
Via mens-folio.com & sportspromedia.com
Tissot has chosen to celebrate its partnership with the 2015 European Games by creating a casual sports watch that reflects the colors and symbols of the multi-sport event in which some 6,000 athletes from 50 European countries will participate.
The Tissot Quickster Baku Special Edition includes certain “sporty” touches such as a monochrome dial that resembles an athletic stopwatch.
The watch comes equipped with a quartz movement in a 42mm stainless steel casing silk-printed with the esteemed Baku 2015 logo.
This special edition is available with one of two synthetic bracelets: the first is a cloth strap striped in the colors of the 2015 Games, and the second, a sleek black for a more traditional look.
The “Tissot Quickster Baku Special Edition” is available for purchase starting at €415.
Tissot built its factory along Le Locle’s Chemin des Tourelles in 1907, where it still remains. The street’s significance to Tissot has spawned this eponymous timepiece, the Chemin des Tourelles Skeleton, which showcases the brand’s watchmaking expertise.
The Chemin des Tourelles Skeleton is a simple three hand watch with its small seconds at nine o’clock. The timepiece features openworking, beginning with an absent dial and a skeletonised chapter ring upon which rose gold indexes have been applied. This carries over to the hand-winding ETA 6497-1 movement within the watch, but not to the extent of creating an airy, minimalist aesthetic. Instead, it is part of a larger repertoire of decorative techniques that Tissot has employed within this watch. On the dial side, the base plate has been reduced, but not drastically. Tissot has opted to keep the untouched sections of the base plate symmetrical wherever possible, and finished them with perlage. Other major components of the movement such as its wheels have also undergone sunburst, linear, or even just flat matte finishing – one would be hard pressed to find an unfinished part. The view through the see-through case back reveals a similar treatment: only parts of the bridges have been skeletonised, which leaves a large canvass for Tissot to apply finishing techniques. The result is a mix of textures both on the front and back of the watch, which creates much visual interest despite the confinement of materials to just various metals.
Skeletonisation and finishing aside, the Chemin des Tourelles Skeleton is also eye-catching for its use of colours. Its hands, screws and indexes are of blued steel to complement the rose gold case, and silver-toned nickel and steel of the movement, while brass wheels and jewels round out the colour palette.
The rest of 2014 appears packed with sporting events, beginning with the FIFA World Cup which kicks off tomorrow in Brazil. The Commonwealth Games 2014 will commence on 23 July in Glasgow, shortly after the World Cup’s conclusion. Things will heat up a while later in Asia. In fact, Tissot, the Official Timekeeper of the 17th Asian Games, officially announced yesterday that only 100 days were left to the Games. Incheon, South Korea is hosting this edition of the Games, which will take place from 19 September to 4 October. As one of the world’s largest and most prominent sporting events, the Games will see thousands of visitors and millions of TV viewers witnessing athletes compete in 36 different disciplines – 28 Olympic sports and 8 non-Olympic sports – over 439 events. Interestingly, this will be the last time the Asian Games are held on an even numbered year, as the Olympic council of Asia has planned for subsequent Games to be just one year ahead of the Olympics. The 18th Asian Games will thus take place in five years’ time in 2019 instead.
Tissot has spent two years in preparation for the Games, and even created a collection of watches to commemorate the partnership. Mechanical, quartz and digital watches are all represented in this collection, with a few limited editions including the Luxury Automatic Asian Games 2014 (both Gent and Lady versions) and the T-Touch II Asian Games 2014. The watches all feature casebacks with the Games’ official emblem, and come in several different materials, functions and colours to meet every collector’s need.
The 17th Asian Games will be yet another event in Tissot’s long line of timekeeping partnerships. Apart from being official timekeeper and partner of the world championships of fencing, cycling and ice hockey, the brand is also associated with the Australian Football League, MotoGP and RBS Six Nations Rugby.
It may be created as part of Tissot’s 160th anniversary festivities but the Le Locle Good Blessing is also a great choice of watch to usher in the lunar new year, which begins on January 31st. This limited edition model (4,999 pieces) combines the classical codes of Tissot’s Le Locle collection with a subtle touch of Chinese culture – the Chinese character 福 (fu) had been discreetly embossed onto the dial. Contrasting elegantly with a guilloché-patterned background, this auspicious symbol brings good luck to all around it, turning the Le Locle Good Blessing from a watch to an auspice.
Housed in a 316L stainless steel case paired with matching steel bracelet, the watch runs on a Swiss made automatic movement which could be seen through a semi-exhibition case back. Double-sided anti-reflective coating on the sapphire crystals allow for easy reading and the case back is also adorned with more felicitous decorative engravings. Available at all Tissot boutiques, the Le Locle Good Blessing is priced at S$930.