
BIC Cristal turns 60 and to commemorate this, they have designed a dress using BIC pens and Swarovski crystals.
It took 640 hours to sew all the Bic pens onto the extraordinary garment, which is also covered in 2,000 crystals and is worth around £10,000.
The dress weighs 8lbs – just over half a stone – but, according to designer Annette Carey, it’s completely wearable.


Swarovski Elements have launched their first range of wallpapers, designed in collaboration with British designer Karen Beauchamp.
The collection features Swarovski crystals on a backdrop of foil, layers of printed ink, velvety flock – or an opulent combination of all three, as seen in Feather Palace.
There are nine crystal-embedded wallpapers in the range, with two plain wallpapers to match them.

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admin in
Jewelry on 4th January 2011 |
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Swarovski has enlisted multimedia artist Bruno Aveillan to make a cinema spot with them that would conjure Swarovski’s more than 115 year heritage on the big screen.
The video shows a Swarovski model ambling across a crystalline dreamscape and interacting with the brand’s products.
From now through February, the cinema spot will be airing for all to admire on the Swarovski billboards at Times Square and Rockefeller Center in New York.


Bacardi is offering travellers at Sydney Airport the chance to buy one of only four Bombay Sapphire bottles hand-decorated with thousands of Swarovski crystals.
Priced at A$4,000 (US$3,960), each bottle is encrusted with over 10,000 crystals in four different sizes and colours: Aquamarine, Jet, Crystal and Light Colorado Topaz.
Each of the crystallised bottles of Bombay Sapphire comes with its own white leather case and will be on sale in Terminal 1 of Sydney Airport until 6 January 2011.

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admin in
Events on 19th December 2010 |
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In celebration of the festive season, Swarovski presents the 30-metre high outdoor Crystal Christmas Tree at Statue Square in Central, Hong Kong.
Inspired by urban effervescence, and a landscape dominated by skyscrapers and buildings with a seemingly endless number of windows, the Swarovski Crystal Christmas Tree towers over 30 metres high.
Rhombus-shaped mirrors in silver and gold, reminiscent of window panes, sheath the tree. They are embellished with over 20 million pieces of Swarovski crystals.

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Anakin in
Automobile on 5th November 2010 |
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For those who need more bling in their lives, Mercedes released these limited edition key fobs garnished with Swarovski crystals.
A limited edition of 800 of these luxurious keys will initially be offered to customers in Japan.
The idea for the Swarovski Mercedes keys came internally, amongst the employees of the company’s Business Innovation Community.
