It features model Maryna Linchuk eating a pastry, riding a bike, spraying on the perfume and kissing a guy. Then she gets lifted up into the sky by a bunch of balloons. And all to the tune of “Moi Je Joue” by Brigitte Bardot.
A close friend of Louis Vuitton’s creative director Marc Jacobs, filmmaker Sofia Coppola is collaborating with the brand to design a one-off collection of handbags and shoes.
Little else is known about the collaboration at this stage. It is expected that the new collection will initially only be available in Japan before being available at Louis Vuitton stores worldwide.