prada woman ss10 13 468x312 Prada Spring Summer 2010 Ad Campaign

Prada is going back to basics with no multi-model campaigns and no high profile supermodels set to star in their Spring 2010 advertising campaign.

Instead Prada has chosen Lithuanian model Rasa Zukauskaite as the brand’s next face, shot in energetic, glorious fashion by Steven Meisel.

prada womenswear spring summer 2010 campaign 16 468x312 Prada Spring Summer 2010 Ad Campaign continued Prada Spring Summer 2010 Ad Campaign