Tag Archives: perfume

Fairmont Le Labo

Fairmont teams up with Le Labo

Fairmont Le Labo

Luxury hotel chain Fairmont, which operates 60 hotels around the world, has announced a partnership with New York perfumer Le Labo for its in-room amenities.

The brand announced Novermber 3 that Le Labo’s Rose 31, a Wallpaper magazine Best Perfume of the Year, would be the base of its amenity kits from this fall.

The “warm, spicy floral and woodsy” products included in the lineup will be shampoo, conditioner, body wash, body lotion and soap products.
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Jean-Claude Ellena

Meet Jean-Claude Ellena, ‘scent writer’ for Hermes

Jean-Claude Ellena

Jean-Claude Ellena is a perfumer who never wears perfume, whose tools are pen, paper and memory, and who sees his work as “nose” for the French luxury house Hermes as that of a “scent writer”.

“In a perfect world, I wish perfumes were never worn at all,” smiled the 64-year-old master perfumer as he welcomed AFP to the Hermes workshop, in the pine-clad hills above the bay of Antibes on the Mediterranean coast.

Ellena sees his perfumes as “artworks” — fine art that has sent annual sales at Hermes’ perfume division soaring from 65 million euros when he joined in 2004, to 138 million euros last year.
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Dolce and Gabbana The One

Scarlett Johansson in “The One” for Dolce & Gabbana

Dolce and Gabbana The One

Dolce & Gabbana has released a new promotional video for its The One fragrance, starring Scarlett Johansson.

Directed by Jean-Baptiste Mondino, the filmed ad shows Johansson “revealing the provocative yet effortless femininity of the eternal diva.”
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Live in Love Oscar de la Renta

Oscar de la Renta’s fragrance campaign

Live in Love Oscar de la Renta

America’s master of big-impact gowns Oscar de la Renta releases his first perfume in a decade.

Developed by Jean Marc Chaillan and Carlos Benaïm, the new fragrance has been named Live in Love, after the tattoo of de la Renta’s atelier director.

A green floral, Live in Love, is composed of bergamot, ginger orchid, hyacinth, muguet, galbanum, jasmine Sambac, orange blossom, rose, white woods, musk, amber, sandalwood, and cedar, and sells for $58 to $98.
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Karl Lagerfeld Karleidoscope

Karl Lagerfeld launches new fragrance, Karleidoscope

Karl Lagerfeld Karleidoscope

If someone can pull it off, it’s him: German designer Karl Lagerfeld introduces an ironically self-referencing perfume next week.

Launching in European Sephora stores on October 11, Karleidoscope — which comes in a kaleidoscope-shaped bottle — features notes of violet, angelica, freesia, heliotrope, patchouli, tonka bean, and benzoin.

“I love to play with words, as I love to play with scents,” Lagerfeld told Women’s Wear Daily. “A fragrance is not made to be explained by words.
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Freja Beha Erichsen Valentino Valentina

Freja Beha Erichsen for Valentino Valentina Fragrance

Freja Beha Erichsen Valentino Valentina

The fashion house of Valentino launches its new fragrance in September 2011. Destined to younger women, it is named Valentina.

The fragrance, inspired by Rome and Italian flavors, is developed in collaboration with Puig and perfumers Alberto Morillas and Olivier Cresp.

Freja Beha Erichsen stars in the fragrance’s ad, shot by David Sims, and accompanying video (below), shot by Johan Renck.
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Hypnotic Poison ad

Mélanie Laurent for Dior’s Hypnotic Poison

Hypnotic Poison ad

Discover after the jump the new Hypnotic Poison film shot by John Cameron Mitchel (The Lady Dior Saga) and featuring Mélanie Laurent…

French actress Mélanie Laurent served as a spokesmodel for Christian Dior during the Cannes film festival and is confirming her role in magazine interviews.

“We [Dior and I] seduced each other for months, and it was my agent who called me to say that we were going to sign the contract.”
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Mercedes-Benz Perfume

Mercedes-Benz Launches Perfume For Men

Mercedes-Benz Perfume

German automaker Mercedes-Benz has tied up with INCC Group to create its first ever fragrance for men which is expected to be launched in early 2012.

The fragrance was launched at the TFWA World Exhibition retail event held in Cannes, France and goes on sale in the first quarter of next year.

Mercedes-Benz for men was developed by perfumer Olivier Cresp and will be available in Eau de Toilette and matching grooming products.
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Consuelo Castiglioni Veronique Gabai Pinksy

Marni to launch first fragrance

Consuelo Castiglioni Veronique Gabai Pinksy

Beauty giant Estée Lauder announced Wednesday that it had partnered with the Italian fashion brand for the latter’s first foray into fragrances.

“Wearing Marni is like wearing a piece of art. It is an expression of individuality. Few designers can make the fashion community smile the way Consuelo Castiglioni does,” Veronique Gabai-Pinsky of Estée Lauder’s Aramis and Designer Fragrances stated.
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Kokorico

Kokorico Fragrance by Jean Paul Gaultier

Kokorico

Spanish model Jon Kortajarena dances the flamenco in a feather costume in a new commercial for Jean Paul Gaultier‘s Kokorico perfume.

Shot by Jean Baptiste Mondino, the clip is further proof of dance’s current popularity in beauty campaigns.

just recently, Léa Seydoux danced the Apache for Prada’s Candy fragrance, and Anja Rubik, Karmen Pedaru, and Abbey Lee busted their best moves for Fan di Fendi.
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Charlize Theron Jadore Dior ad

Charlize Theron in new J’adore Dior commercial

French luxury house Dior has released a new ad for its iconic fragrance starring Hollywood actress Charlize Theron.

Charlize Theron Jadore Dior ad

Filmed at the Château de Versailles, the commercial depicts Theron arriving at an over-the-top fashion show where Grace Kelly, Marlene Dietrich, and Marilyn Monroe are getting ready for the runway among other models.

While it’s not (yet) possible to smell a fragrance through a TV commercial, the actress’s golden dress (inspired by the scent’s flacon) and empowered walk down the catwalk comes a close second.

Watch the ad, directed by Jean-Jacques Annaud and set against The Gossip’s “Heavy Cross” below.

Prada Candy

Léa Seydoux for Prada Candy Fragrance

Prada Candy

For its new perfume, Candy, the Italian brand Prada hired the young French actress Léa Seydoux to lose control and take the lead.

Inspired by the Apache, a dance performed in Paris in the 1930s, Seydoux engages in a wild yet elegant routine with her piano teacher, guiding him instead of being guided — presumably the idea of a woman conveyed by Prada, which is clearly after a new younger, more daring audience.

Dahlia Noir by Givenchy

Mariacarla Boscono for Dahlia Noir by Givenchy

Dahlia Noir by Givenchy

Givenchy, under the creative direction of Riccardo Tisci, has released a commercial to promote its latest fragrance that is being rolled out internationally this month.

Face of Dhalia Noir (or Black Dahlia) is supermodel and designer’s favorite muse Mariacarla Boscono.

Taking inspiration from the mysterious radiance of a woman whose dark beauty shines forth like a black sun, Dahlia Noir evokes sensuality and femininity.
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DKNY Million dollar Fragrance Bottle

The DKNY Million Dollar Perfume Bottle

DKNY Golden Delicious Million dollar Fragrance Bottle

Martin Katz has partnered with DKNY Delicious, the iconic New York inspired fragrance series to create a world first – a million-dollar fragrance bottle.

The bottle, which has been crafted in conjunction with the launch of DKNY Golden Delicious, is carved from polished 14-karat yellow and white gold.

Katz’s awe-inspiring apple-shaped bottle features 2,700 round, brilliant white diamonds, sapphires, turquoise and other precious jewels set on the outline of the Manhattan skyline and the continents of the world.
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Bottega Veneta perfume ad

Nine D’Urso Is Bottega Veneta’s First Fragrance Face

Bottega Veneta perfume ad

Nine d’Urso is the face of the luxe label Bottega Veneta‘s eponymous perfume in the just-released commercial.

She appears to be madly in love with a shirtless companion, frolicking on a beach in the signature all-American romance of director Bruce Weber.

“The challenge was to picture the soul of a fragrance…Weber possesses a unique and uncanny ability to capture the authentic moment. He sees more than others see, and so produces striking images of innocence and sensuality.”
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YSL L Homme Libre

Benjamin Millepied for YSL L’Homme Libre

YSL L Homme Libre

Benjamin Millepied (Natalie Portman‘s finance, and father of her baby) is the newest face of L’Homme Libre, the men’s fragrance from Yves Saint Laurent.

The just-released campaign, shot by Patrick Demarchelier, depicts Millepied mid-pirouette against the New York City skyline.

L’Homme Libre — composed of bergamot, pink pepper, and patchouli — will be released in September.
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Karoline Herfurth

Jil Sander premieres new fragrance exclusively online

Karoline Herfurth

After Sun and Jil, the fashion house is hoping to deliver another instant classic with new perfume Eve.

Launched exclusively online on July 13, Eve is a fruity floriental that features top notes of grapefruit flower and redcurrant, a heart of wild rose, jasmine, and violet as well as a dry-down composed of cashmere wood and patchouli.
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Cartier de lune

New Fragrance: Cartier de Lune

Cartier de lune

Cartier have released a new fragrance for women named Cartier De Lune, a “floral fragrance full of moonlight” inspired by the moon and the night sky.

Perfumer Mathilde Laurent created this delicate scent with notes of pink pepper, juniper berries, honeysuckle, lily of the valley and some musky/woody base notes.

The blue moonstone-tinted glass bottle features a silver-plated metal top, echoing a reflection of the moon on the water.
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Jared Leto hugo boss

Jared Leto Is The New Face Of Hugo Boss Fragrance

Jared Leto hugo boss

German brand Hugo Boss has released the commercial for its upcoming Just Different perfume.

Backed by four young male models, 39-year-old actor Jared Leto still holds his ground in the slightly wacky ad that plays with unusual perspectives and does its best to bring the “different” message across.

Leto has mainly made headlines recently thanks to his band Thirty Seconds to Mars and a hotly debated mohawk.
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