Luxury eyewear brand Oliver Peoples has teamed up with Swedish perfume house Byredo for Spring 2015.
Inspired by the landscapes of Los Angeles seen through different colored filters, the two labels have created both an original fragrance and a pair of sunglasses for the summer season.
Byredo’s fragrance features top notes of juniper berry and Californian lemon, an oris butter and patchouli fraction heart and base notes of musk, warm sand accord and helichrysum.
The scent was then reinterpreted by Oliver Peoples and represented in the form of shades, with the color of the lenses evoking the aromas of the perfume. The unisex specs come with either semi-matte black rims or a crystal beige frame, while the lenses come in three different photo chromatic options — indigo, champagne and green. The fragrance bottle also comes in the same hues.
Each product is co-signed by the two labels, which took the word “synaesthesia,” the process by which the stimulation of one sense leads to the awakening of a second sense, as their departure point for the project.
“It was important for me that this partnership had a true reason for being and synesthesia and the idea of joint perception became that. I have met artists, musicians and perfumers that display traits of this so-called disorder, and I have always been fascinated by the clarity of their descriptions,” explains Ben Gorham, founder and artistic director of Byredo.
The fragrance and sunglasses will be available to purchase separately or together as a personalized gift set, from Oliver Peoples and Byredo retail points as well as Barneys and Colette Paris.
The perfume is available for $175 for 50ml, the glasses for $450 and the two together for $530. The launch date is May 2.