by
Anakin in
Art on 29th September 2010 |
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Range Rover is to become the latest auto brand to enter the world of pop-up art, commissioning a series of installations on the streets of Paris.
The four installations have been created by French artists to celebrate the launch of the Range Rover Evoque at the Paris Motor Show.
The concept is reminiscent of the London tattooed ice sculpture unveiled by Nissan and celebrity tattooist Henry Hate to mark the UK launch of the Nissan Cube in February this year.


Nomiya, a Japanese word for “little bars”, is a chic new restaurant that is located on the roof of one of the coolest museum in Paris – Palais de Tokyo.
Nomiya looks like a rectangular glass box as big as a shipping container, holding a dozen guests who want to spice up their lunch/dinner with excellent views of Eiffel Tower.
One of the interesting experiences is about the reservation as there is only one table available.

Hotel Everland, the creation of Swiss artists Sabina Lang & Daniel Baumann, on the roof of Palais de Tokyo is an art consisting of an actual one-room hotel. It offers 1970′s-style glamour, a turquoise-tiled bathroom, a record player with a collection of vinyl discs, & a spectacular view of the Eiffel Tower but remember no TV.
If you are interested in the room in the hotel, you can actually stay in it & is offered at a price of 333 Euros per night during weekdays & 444 Euros at weekends. But do remember it will remain atop the Palais de Tokyo until the end of 2008 only.