Swiss luxury watch brand TAG Heuer celebrates Ayrton Senna, one of the biggest Formula One racing legend.
A watch worn by legendary US five-star general Douglas MacArthur was sold at auction Sunday for 70,000 Swiss francs, far above the estimate.
Chopard has unveiled its new Happy Diamonds campaign, an ode to free-spirited women who radiate with happiness.
Frédérique Constant unveiled the Slimline Manufacture Moonphase for Women at Baselworld 2015.
Chopard revealed the Happy Sport Medium Automatic Two Tone at Baselworld 2015.
Paris watchmaker Saint Honoré has incorporated a piece of steel from the Eiffel Tower into a collector’s edition timepiece.
Raymond Weil has joined forces with music company Gibson Brands on a new timepiece set to be unveiled during Baselworld 2015.
Chanel has unveiled the Mademoiselle Privé Décor Camélia Nacré, a new women’s watch with a mother-of-pearl camellia on its dial.
Hublot is coming to Baselworld with “Big Bang Unico 10 Ans Haute Joaillerie,” an exceptional anniversary collection honoring its famous watch.
Luxury watches are more popular than ever, with consumer interest increasing by 10% from 2014, according to the World Watch Report 2015.
Luxury watch brand Zenith is marking its 150th birthday with a new version of its Christopher Columbus range of timepieces.
Baume & Mercier has teamed with Shelby to honor the 50th anniversary of Shelby American’s first FIA Sports Car World Championship at Rheims.
Ten years after introducing its first Tradition watch, Breguet is expanding the collection with the Tradition Automatique Seconde Rétrograde 7097.
Ahead of the October 2015 release of “Spectre,” the 24th Bond movie, Omega has unveiled a new watch dedicated to the secret agent.
The Première Rock watch collection combines the sophistication inherent to the Chanel name with a younger, more modern and more rebellious side.
Swiss watch exports last year ticked in at a historic 22.2 billion Swiss francs ($23.9 billion), the Customs Administration said.
Pianist Lang Lang is the new spokesperson for watchmaker Hublot.
Luxury Swiss watchmaker TAG Heuer has tapped fashion model Cara Delevingne as its new feminine ambassador.
Van Cleef & Arpels has revived a timepiece created in 1935, the Cadenas, which is said to have been inspired by the Duchess of Windsor.
At SIHH, Cartier will introduce a new version of its Astrotourbillon concept: the Cartier Rotonde de Cartier Astrotourbillon Skeleton.